Archive for July 3rd, 2018

After assembling Bob Clarke’s MAD zeppelin (LINK), I had already turned my attention to Clarke’s 1966 mobile MAD Follies no. 4 insert. I had bought a very nice copy of the Follies and I had already made color copies of the mobile pages.

Unlike the zeppelin, Clarke’s mobile was two-sided. He designed the pieces to only have the hash line on one side, so I was instantly unsure how to cut two sides out in a way that looked good glued together and didn’t cause any kind of balancing problems. So I sat on the assembly project for months until I decided to buy a lesser-grade copy of the Follies that still had the insert. Not only did the copy I bought have that pulpy/musty smell, yellow – almost crisp – pages, and serious foxing, the guy that sold it to me shipped it rolled in a tube! For the first time in decades, I was ready to destroy a copy of MAD magazine… (to be continued).

As a teaser post, I created two gifs from the assembled mobile. It is a dynamic, no-sided object, so I still don’t think I took a perfect photo of it hanging complete. The gifs show its kinetic properties quite nicely.

MAD mobile 01

 

MAD mobile 02